When did Disney Plus Day die? By this time next year, we’ll be wondering what should have been.

When did Disney start showing up in our Facebook mentions, our Twitter mentions, on this blog? It must be close to the time Disney Plus Day officially died.

It doesn’t look like there is a single day on which the news about the Disney Plus service just fizzled. It could be that there’s a real live date on which it died, but there’When did Disney Plus Day die? There are signs of life at the streaming service, but they’re hard to see, much less detect, at first glance. After all, Disney is a giant, and a company with massive marketing department.

So, if you want to get a sense of just how far Disney Plus has come (and, perhaps more important, how much work the company still has ahead of it), keep reading.

A week ago, Star Wars: The Rise of Skywalker premiered on the serviceWhen did Disney Plus Day die? Does it still exist as a holiday?

“It’s a beautiful holiday,” says Disney CEO Bob Iger. “We had a really good holiday. … We’ve got a great new lineup of Disney Plus-exclusive movies, and you can go to Star Wars: The Last Jedi. That’s a special moment, and I think that people are going to connect with it, but we’ll see.”

But is